The Center for Career Development (CCD), in collaboration with the Center of Continuing Education (CCE), is organizing on Saturdays, May 4 and 11, 2019, a training session under the theme of “Social Media Strategy" from 9:00 a.m. to 2:00 p.m. at Abbot Rajeh Hall.

This workshop covers the whole life cycle of a successful social media campaign over different social platforms. It mainly focuses on Facebook, Twitter, and Instagram from devising the strategy to creating the content and establishing the advertising plan.

Finally, the course goes through the reporting tools needed to measure the success of a campaign and deduce lessons learned.

After completing this workshop, you will be able to understand how you can integrate Social Media into your business, utilize the essential social media tools to engage with your audience, and devise result-driven digital communication strategy.

Make your reservation online: ccd.ua.edu.lb or by e-mail: ccd@ua.edu.lb