All our communications are crafted to creatively tell our story!

The Office of Communications (OOC) experts serve as consultants to the top management, faculties, and units in developing, executing, and monitoring communication strategies and events. The OOC provides stakeholders all over the three campuses with a wide variety of services including:

• Marketing and Communications
  The OOC sets the communications strategy based on the institution's strategic planning by defining communication objectives, target audience, communication mix, budgets, in addition to planning and overseeing yearly Faculties and Units’ communication activities.
• Ideation
  The OOC provides creative concepts and ideas intended to grab the attention and engage the target audience.
• Design and production
  The OOC provide an artistic and high-quality idea execution and production, consistent throughout all its communications.
• Copywriting and Editing
  The OOC drafts and edits consistent creative content for all our communications to tell UA's story in English, French, and Arabic.
• Photography and Videography
  The OOC skilled audiovisual team produces a high-quality outcome to feed different social media and digital platforms with photos and videos.
• Digital Services
  The OOC creates and develops a powerful digital and online communications strategy that broadens the university's brand awareness.
• Event Management
  The Office of Events coordinates and prepares the university’s events to offer audiences a memorable and exceptional experience.
• Media Relations
  We always secure our media coverage through building and strengthening long-term relations with the press and media.
• Tracking
  We are responsible for issuing evaluation reports on the outcome of various implemented communication initiatives. These tracking reports will point out the causes behind the positive or negative outcome and recommends corrective actions.